Google
Google Adwords
Also known as - ADs, PPC, Search, SEM
Get in front of customers when they’re searching for businesses like yours on Google Search and Maps. Only pay for results, like clicks to your website or calls to your business
Show up when people search for what you offer!
Google is where people search for what to do, where to go, and what to buy. Your ad can appear on Google at the very moment someone is looking for products or services like yours.
Whether they’re on desktop or mobile, a well-timed ad can turn people into valuable customers.
Drive website visits.
Grow online sales, bookings, or mailing list signups with online ads that direct people to your website.
Get more phone calls.
Increase customer calls with ads that feature your phone number and a click-to-call button.
Increase store visits.
Get more customers in the door with business ads that help people find your company on the map.
Google Display
Display ads are ads that are shown on the articles, videos, or websites that consumers browse. With Google Ads, you may serve your ads on the Google Display Network, a collection of over two million websites that reach over 90% of Internet users across the globe.
Reach a larger or new audience with Google Display Network targeting
While Search ads show up to potential customers the moment that they start looking on Google for what you offer, Display ads show up while people are visiting sites across the Google Display Network.
When running Display ads, you might not reach those who are actively searching for what you offer. That said, you’re still introducing your business to a specific target audience who is likely to be interested in your products or services. This may help you to reach a larger or completely new audience than simply through search
YOUTUBE
With YouTube ads, reach potential customers and have them take action when they watch or search for videos on YouTube – and only pay when they show interest.
Be seen where everyone is watching.
YouTube Ads can help you connect with people who are interested in what you have to offer. From sports fans to fashionistas, and everyone in between, people come to YouTube for the content they love.
You only pay when someone chooses to watch at least 30 seconds or clicks on your TrueView ad.
Google Shopping
Sell products to the shoppers who matter most—the ones looking for what you offer, whether they’re at home, on the go, or in-store. You’ll only pay when they click through to your website or view your local inventory.